UNVEILING OF THE NEW BRAND IDENTITY AND COMMUNICATION STRATEGY
GlobeMed Group chose El Rancho as a venue for the internal seminar induction for the launching of its new Brand Identity,
Beirut, September 23rd, 2012 - The Change.
GlobeMed Group chose El Rancho as a venue for the internal induction seminar for the launching of its new Brand Identity and Communication Strategy. The employees were instructed on the importance of the “Brand” in improving their internal and external communication skills, and learned how to convey a confident and positive attitude.
“To ensure good communication, it’s crucial that staff have a good knowledge of the company’s values and objectives. We do everything we can to encourage their overall development” stated Mrs. Joumana Khawand, Corporate HR Manager at GlobeMed Lebanon.